The brief
Adaptavist's Commerce Team needed a landing page for their new app. They needed a site that included branding, graphics, and content. This project was particularly challenging due to the tight timeframe, but we love a challenge!
Our approach
To kick off, we held a meeting with the Commerce Team to understand what problem the app would solve. We then mapped the potential customer journey, to ensure we kept it as a focus throughout the project.
After the meeting, we suggested a geo-location look and feel for the page. We used the international theme as a foundation for graphics, copy and logos. Working closely alongside the client, we adjusted the graphics until they fit the aesthetic they were imagining, before animating the graphics into footage of the app in action. We also created mini animations for the logo for extra interaction and engagement.
The results
Building the page in webflow was ideal in this situation, as it’s the ultimate platform for rapid development. The project was completed in just one day, from brief to completed product. This included a live, one-page website with a logo and brand, an app visualisation and animations.
'I don’t think we could have gotten better work if we’d have given a month to deliver on it. The brand is solid, the animations are delightful and the copy is not only on the money but even a bit funny. Based on the brief, Brew Digital went above and beyond, and I am very happy.'
