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BlogThe future of search is AI, but who will really benefit from it?Is AI-powered search the great unlock people promise, or do the economics ensure that the platforms are the only real winners?
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BlogMeet Ciaran O'Neill, Account Manager at Brew DigitalCiaran O’Neill, Account Manager at Brew Digital, shares insights about his dynamic role, the importance of client partnerships, and his passion for projects that make a positive impact.
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ArticleWhat are Google Performance Max campaigns and how to use them?The Performance Max campaign uses Google’s machine learning abilities to reach potential customers across all of Google’s products
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PodcastMastering digital etiquette across generations and Performance Max: Marketer's dream or data dilemma?Today we ask two important questions: Are Gen Z lazy, and is Performance Max actually rubbish?
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ArticleHow to make your marketing more accessibleFrequently, accessibility means aiding individuals in understanding or interacting with content, and ensuring they are not at a disadvantage or have less of an understanding due to a disability.
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PodcastMental health awareness week, and accessibility in marketingIn this month's podcast, we discuss Dove's 'The Code' campaign, the role of mental health in marketing, and delve into marketing accessibility.
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ArticleHow to create a brief for a digital agencyA detailed, clear, and concise brief will ensure that you and your agency are on the same wavelength from the start, and increases the likelihood that your campaign will deliver the returns you want.
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BlogMeet Sarah Tennant, Co-Creative Director at Brew DigitalMeet the Canadian creative powerhouse that is Sarah Tennant, who loves nothing more than solving client problems, pilates, and interior design!
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PodcastGoogle’s March 2024 Core Update, and are things trending up for TikTok?We're looking at Google's new attitude towards AI generated content, and TikTok's burgeoning role as a search engine and viable marketing platform.
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