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In this month's podcast, we discuss Dove's 'The Code' campaign, the role of mental health in marketing, and delve into marketing accessibility.

A detailed, clear, and concise brief will ensure that you and your agency are on the same wavelength from the start, and increases the likelihood that your campaign will deliver the returns you want.

Meet the Canadian creative powerhouse that is Sarah Tennant, who loves nothing more than solving client problems, pilates, and interior design!

We're looking at Google's new attitude towards AI generated content, and TikTok's burgeoning role as a search engine and viable marketing platform.

Explore key steps for SMEs initiating digital marketing: understanding offerings, customer analysis, competitor insight, value proposition, and strategic planning

Responsive search ads are a highly flexible format of Ad, and they automatically adjust their content based on the search terms a user enters.

We’re taking things back to basics as the marketers look at the fundamentals of your marketing strategy, and discuss how Covid-19 has impacted face-to-face interactions, four years on.

The landing page is a crucial part of the customer journey, and could be the difference between a conversion and someone bouncing off your site.

Is TikTok about to be banned in the USA? It's complicated.