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PodcastUnpacking the Google SEO leaks, and effective crisis communication
In this episode of Marketers of the Universe, we are looking at the drama surrounding the Google SEO leak, and, in a bout of serendipity, we're also talking about crisis management.
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PodcastMastering digital etiquette across generations and Performance Max: Marketer's dream or data dilemma?
Today we ask two important questions: Are Gen Z lazy, and is Performance Max actually rubbish?
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PodcastMental health awareness week, and accessibility in marketing
In this month's podcast, we discuss Dove's 'The Code' campaign, the role of mental health in marketing, and delve into marketing accessibility.
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PodcastGoogle’s March 2024 Core Update, and are things trending up for TikTok?
We're looking at Google's new attitude towards AI generated content, and TikTok's burgeoning role as a search engine and viable marketing platform.
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PodcastBack to basics: Simplifying your marketing plan and re-emphasising face-to-face networking
We’re taking things back to basics as the marketers look at the fundamentals of your marketing strategy, and discuss how Covid-19 has impacted face-to-face interactions, four years on.
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PodcastExploring developer-marketer collaborations, and the Cadbury 200 campaign
We discuss synergy between marketing and tech teams for campaign success and celebrate a British chocolate brand's 200th anniversary.
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PodcastBeyond AI: Unravelling top marketing trends and the timeliness vs. quality conundrum
Join us as we (try to) avoid talking about AI, and discuss whether it's better to get a campaign out quickly and iterate, or delay and perfect it.
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PodcastMarketers of the Universe: February 2024
Common pitfalls with digital marketing, the death of the cookie, boring data, and remote working.
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PodcastMarketers of the Universe: January 2024
What to do when launching a website, January blues, and the ins and outs of marketing in 2024
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